Data targeting for online advertising

Expansion in the area of video on demand

Goldbach complements the portfolio with ZAPPN, the Swiss streaming app, and offers advertisers another brand-safe environment - with the bundling of well-known stations on just one advertising platform.

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WEMF PAC certified

Audience Targeting

With our carefully curated audiences, you'll always reach your desired audience.

Data Onboarding

Use the full potential of your own data to reach the appropriate users in our network

Geo/GPS Targeting

Reach your target audience with our live location targeting

Contextual Targeting

Place your online advertising in the appropriate editorial environment and context

Weather targeting

Whether rain, snow, storm or sun, with our weather targeting your ad will always match the current weather situation.

GOLDBACH ONLINE TARGETING IS NOW WEMF CERTIFIED

In order to guarantee our customers the greatest possible transparency with regard to the quality of the targeting for their online campaigns, we had our prediction models certified by the WEMF.

As part of the Better Prediction Initiative (BPI), we conducted the Prediction Accuracy Check (PAC) together with WEMF.

Click on this link to find out all about the results of the PAC, about the certificate and what advantages it offers for your online campaign.

To the WEMF PAC certificate

High data quality
a premium environment
High range

less wastage
best performance